Sienna Bentley
As a small – miniscule – artist on Spotify (my eight monthly listeners are no joke), the value of supporting emerging musicians is huge. With Spotify making it increasingly difficult for artists to grow and make a living from music, I see it as a bite mag corporate social responsibility to champion good music that might fall under the radar.
With that in mind, I’ve selected some incredible artists across many genres (pop, rock, soul and indie) and sorted them into three categories: under 200k, under 100k and under 20k monthly listeners – so you can dip your toes (or sink your teeth, if we wanted a bite metaphor) into a range of known to perhaps lesser – but should be – known.
You’re welcome in advance – thanks to me, you can say you liked these guys before it was cool. There are so many more where this came from, so maybe I’ll make this a series…
Under 200k monthly listeners
Déyyess (130k) – pop
Songs to start with:
‘Bored Again‘ – single (2024)
‘better than me‘ – Claire (deluxe) (2025)
Rolling Blackouts Coastal Fever (199k) – indie rock
Songs to start with:
‘French Press‘ – The French Press (2017)
‘Cappuccino City‘ – Hope Downs (2018)
Teenage Wrist (152k) – rock
Songs to start with:
‘Stella‘ – Earth Is A Black Hole (2021)
‘Silverspoon‘ – Earth Is A Black Hole (2021)
Under 100k monthly listeners
The Cairos (26.7k) – indie rock
Songs to start with:
‘Obsession‘ – Dream of Reason (2014)
‘Love Don’t Feel Right‘ – single (2015)
Little Comets (80.5k) – indie
Songs to start with:
‘The Western Boy‘ – Life Is Elsewhere (2012)
‘Bridge Burn‘ – Jennifer and Other Short Stories (2012)
FM (28.5k) – rock
Songs to start with:
‘Tough It Out‘ – Tough It Out (1989)
‘Out Of The Blue‘ – Old Habits Die Hard (2024)
Under 20k monthly listeners
Brolin (18.4k) – dance/electronic
Songs to start with:
‘Reykjavik‘ – The Delta (2015)
‘Barcelona‘ – The Delta (2015)
Coastals (930) – indie rock
Songs to start with:
‘Nervous‘ – Figure It Out (2017)
‘Figure It Out‘ – Figure It Out (2017)
Bradley Jago (10.2k) – soul
Songs to start with:
‘People Need People‘ – single (2025)
‘Forever Young‘ – Girl Problems (2024)
